Category: Branding

Branding is the strategy to create a memorable, unique and inspiring brand image of the product or service you sell.

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Posted in Branding

Using Sex to Build a Brand

It’s a known fact that using sex to sell a brand works. But does it build lasting brands? If you… more Using Sex to Build a Brand

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Posted in Branding

Be First In The Customer’s Mind

Branding is all about mind over matter It’s important to understand how the brain works if you want to build… more Be First In The Customer’s Mind

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Posted in Brand Identity Branding Digital Branding

WABBA (Will All Brands Become Acronyms)

Today, acronyms and meaningless letters surround us. Every business and industry has its acronyms and initials. We all need a… more WABBA (Will All Brands Become Acronyms)