Category: Branding

We are thrilled to announce that Branding Queens by Kim D. Rozdeba has been named a finalist for the 2022… more A Royal Triumph: Branding Queens Shines as Finalist in Two International Indie Book Awards

Every year I sit down and contemplate the year’s events based on their impacts on humanity and my own physical… more 2022: Year of [fill in the blank].

Retailers’ Christmas commercials are back with a vengeance and high inventory levels as they try to stir up happy emotions… more We Love the Spirit of Christmas Commercials/Adverts

Recently, Mariah Carey was denied by the U.S. Patent and Trademark Office to register the moniker “Queen of Christmas.” The… more Mariah Carey—Queen of Christmas Minus the Trademark

“Reading is the sole means by which we slip, involuntarily, often helplessly, into another’s skin, another voice, another’s soul.” ~Joyce… more Everything you wanted to know about Book Clubs

In honour of Women’s History Month in Canada, I wondered who the Canadian women were who built incredible brands. I… more Canadian Queens of Branding

Branding Queens is now an audiobook for those without time to read. Branding Queens audiobook is now available at Kobo.com… more No time to read? Branding Queens is now an Audiobook

First, let me apologize to you for my inconsistent blogging in the last couple of years. I can’t blame it… more Introducing my first book, Branding Queens: Discover branding secrets from twenty incredible women who built global brand dynasties

Last year I said the 2020 holiday season would be different than all previous years because of the pandemic. 2021… more Did the 2021 holiday brand commercials deliver hope and goodwill?

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Brands fighting to survive in an ever-changing world isn’t for the faint of heart. Getting customers and employees to rally… more To be victorious, a brand must have a battle cry (tagline, hashtag, slogan, motto, or anthem)

“I pledge to fulfill my brand promise: I will be faithful to you and honest with you; I will respect,… more Brand Love – Target The Heart and Win Big

It’s safe to say that the 2020 holiday season will be different from any other holiday season for retail brands… more How Brands Inspire the Holiday Spirit in the Year 2020

Audio branding is like the icing on the cake. It provides an amazing, rich and memorable tone to your brand… more The Amazing Magic Of Audio Branding

“Of all the things that your company owns, brands are far and away the most important and the toughest. Founders… more Important Survival Lessons from Dead Brands

It’s not just a colour. It’s a state of mind. The colour pink is a striking and controversial colour, full… more Pink Colour Branding