Category: Brand News
Brand News is about trends and what’s happening in the world of branding.
The Secret Sauce of Heinz Ketchup: Unveiling 150 Years of Branding Mastery
If you’re a branding enthusiast like me, you’ve probably marveled at the legacy of Heinz Ketchup. Recently, this iconic condiment… more The Secret Sauce of Heinz Ketchup: Unveiling 150 Years of Branding Mastery
Five Digital Brand Trends: Opportunity or Threat
The digital world continues to transform businesses and brands. Agile brands that can anticipate the future and take advantage of… more Five Digital Brand Trends: Opportunity or Threat
Why Are So Many Retail Brands Closing?
Is a retail evolution happening before our eyes? Commercial real estate firm Crushman & Wakefield estimates that more than 12,000… more Why Are So Many Retail Brands Closing?
5 Important Tips to Protect Your Brand in an Economic Storm
Daily economic news in Canada and around the world is replacing my desire for suspense novels. Every day, we are… more 5 Important Tips to Protect Your Brand in an Economic Storm
Can You Put Your Trust In Brands?
Is brand trust in a crisis? Brand trust is earned through consistently delivering on the brand’s promise. Brand trust is… more Can You Put Your Trust In Brands?
